Webinar Assignment

>>> WEBINAR VIDEO <<<

The Webinar called "Managing Guest Satisfaction Surveys in the Age of Social Media" defends the importance of surveys despite of the Social Media development.

More than 10000 hotels rely ReviewPro to improve guest satisfaction and increase their revenue.

Review Pro offers a Global Review Index in more than 45 languages helping the hotel on Guest Feedback management strategies :

- Understand guest needs

- Identify strenghts & areas for improvement

- Engage guest

- Increase revenue, satisfaction and loyalty

The methods the most used are :

-  Check out 64%

- Comment cards 51%

- Email surveys 65%

- Online reviews 85%

- Nothing 4%

ReviewPro is a Guest Survey Satisfaction platform which is a good help for hotels to improve their service but it's important to don't forget that's the most important is to understand their experience and don't audit the guest !

Hotels also have to focuse on Mobile application because 60% of opened emails and 40% of survey answers are done by Mobile.

Indeed, the final stage is to analyze and act on feedbacks.

As a good example, TripAdvisor reviews increased by 52% due to the survey link. Moreover, since working in Review Pro, 7 hotels moved from 3 to 4.

The benefits for attending a Webinar is to get a training by professionals and interact with them during it.

If I would have to organize a Webinar, I think I could make the presentation more attractive because even if the Webinar was really good, their slides were really simple.